Betting on Famine: Why the World Still Goes Hungry
The billion people in the world who are starving, chronically hungry or suffering from the lingering effects of hunger may not be on the daily radar for those of us who work in or closely observe the U.S. and European food industry. Why should food companies care?
What do senior executives want from their vendors? How can firms like ours deliver value to these executives? And how can we communicate more effectively and engage them? These are just some of the burning questions all service providers, external or internal, are striving to answer so they can better serve their clients.